This week Beyond Meat confirmed wide spread release of their brand new breakfast sausage product: Beyond Breakfast Sausage. Beyond confirmed that Whole Foods Market, Sprouts, Wegmans, Raley’s, Hy-Vee and Giant Martin’s would be amongst the first retailers to carry the product.
We checked our local Whole Foods right away and found it in stock. This immediately availability suggests Beyond might have now moved past previous supply issues that saw the launch of the Beyond Sausage plagued by limited stock. Of course these are strange times we also live in, so who knows what the foot fall numbers in stores like right now.
The Beyond Breakfast Sausage launches in two flavors, Classic and Spicy. According to the company, when compared to the leading brand of pork sausage patties, Beyond Breakfast Sausage offers:
- More protein and iron, with 11 grams of protein per serving
- 50% less total fat
- 35% less saturated fat & sodium
- 33% fewer calories
- No cholesterol, nitrates, nitrites, antibiotics or hormones
The brand also promises from frozen to cooked in just five minutes, as well as its regular promise of no GMOs, soy, gluten or artificially produced ingredients. Ethan Brown, Beyond Meat Founder and CEO writes:
“Our Beyond Breakfast Sausage platform delivers on our promise of enabling consumers to Eat What You Love™ while advancing health, environmental and animal welfare benefits. It has seen early success at some of the most popular and iconic quick service restaurants and we are excited to introduce the first extension of the platform in retail. It’s been a staple in my own household and I’m glad that families can now enjoy this delicious breakfast option at home.”